NUMU CX FIELD — AI Analytics for Field Teams

The problem

Field reports get invented.
Promo budget is spent blind.

40%

Photo reports prove nothing

A photo can come from last week’s shift or somebody else’s location. Up to 40% of field-team "visits" fail cross-verification.

Promo performance is a black box

The brand pays for shifts without knowing whether there was any footfall, how many customers were approached, or what the promoter actually said about the product.

−2 wks

Reports arrive too late

Campaign summaries are assembled by hand over weeks. By then it is too late to adjust the mechanics or swap out a weak location.

Capabilities

Complete field-team monitoring —
from presence to sale.

Verified presence

Geo check-in + an active badge + photos with AI authenticity checks (place, time, display). A visit cannot be faked.

Check-in · Grand Mall, stand A-12✓ 09:58

Display photo · AI check✓ authentic

Zone traffic measurement

A compact sensor or camera counts footfall through the promo zone hour by hour. You can see where a location is wasted and where a second promoter is needed.

Approaches and conversion

How many contacts a promoter started, how many turned into a conversation, a sampling and a sale. A funnel for every person, location and city.

840

traffic

126

approaches

sales

Pitches under monitoring

An audio badge records conversations with shoppers — just like Frontline: transcripts with personal data masked, scoring against the brand script, and the real objections customers raise.

Planned vs. actual routes

Plan visits and routes, monitor execution, time on site and the reasons behind misses. The territory manager sees the whole team on one map.

Reporting for brand HQ

Ready-made campaign reports: reach, approaches, conversion, cost per contact and verbatim shopper quotes. Automatically, broken down by chain and city, on the day the shift ends.

Product tour · real screens

One morning with the platform —
in 60 seconds

These are not renders — they are live screens from the NUMU CX workspace. What a leader opens every morning instead of a stack of spreadsheets.

app.cx.numuhq.com/dashboard

NUMU CX dashboard: AI morning brief, network KPIs and location rankings

AI morning brief — what happened overnight and where to start the day

Service quality 89% vs. the 85% standard — item by item

Location and team rankings — instantly see who is climbing and who is slipping

The screens are clickable — step through the tour. See the full workspace on your own data in a live demo: request access →

Results

Numbers you can see
in the reporting, not just in the pitch.

more productive visits after rollout

of visits with verified presence

promo-activity conversion into sales

faster brand reporting once a campaign wraps

lower quality-monitoring costs

vs. mystery shopping, sampled call listening and other manual tools — with 100% of conversations covered instead of 1–2%.

The mechanics, by example: 1,900 locations × $130 of category sales/day × 9% empty shelf ≈ $8.1M lost a year — recovering a third = +$2.7M · run it on your numbers →

All figures are lower-bound values from real NUMU Field client projects in their first year. The effect depends on your promo mechanics and team size — we will show the range for your case in a demo.

FAQ

Questions field and promo teams ask first.

How do you verify that a promoter was actually on site?

Three independent signals have to agree: a geo check-in, an active badge, and photos that pass AI authenticity checks for place, time and display. A visit that fails cross-verification is flagged, not silently counted.

Can it measure footfall at a promo location?

Yes. A compact sensor or camera counts traffic through the promo zone hour by hour, so you can see which locations earn their cost, where a second promoter is needed, and where the spot itself is the problem.

What exactly is scored in a promoter's pitch?

Conversations recorded by the audio badge are transcribed with personal data masked, then scored against the brand script: opening, product story, objection handling and the close — the same mechanics used in NUMU Frontline.

How fast does the brand get campaign reporting?

On the day a shift ends. Reach, approaches, conversion, cost per contact and verbatim shopper quotes are assembled automatically, broken down by chain and city — instead of a hand-built deck two weeks later.

Does it work for merchandisers and sales reps, not just promoters?

Yes. Verified presence, planned-versus-actual routes, time on site and visit outcomes apply to any field role; pitch scoring is added for roles that talk to customers.

What does the field team see?

Each person sees their own visits, scores and growth areas — and how their conversion compares to the team. Managers see the whole territory on one map with reasons behind missed visits.

We see every location.
We count every approach.

Field reports get invented.
Promo budget is spent blind.